VW Teases New Super Bowl Ad With "The Bark Side" [Video]

[AutoGuide.com]

Good news Volkswagen has just released a 60-second teaser ad called "The Bark Side" to get us excited about this year's Super Bowl offering that will air during the big game on February 5.

Playing on last year's "The Force" commercial, "The Bark Side" stars 12 cute pooches regaling us with a rendition of the "Imperial Death March." The dogs are outfitted in various Star Wars outfits that would make even Darth Vader melt.

"The Force" ad went viral after it aired during the Super Bowl, so VW fans and ad enthusiasts alike are eagerly awaiting the newest commercial, which will be 60-seconds long (last year, VW ran two 30-second ads). The new ad is expected to feature the VW Beetle, and you can expect the Star Wars theme to carry over. In fact, at the end of "The Bark Side," you're directed to visit a URL on VW's website that features an "Intergalactic Invite Creator." It lets you create cool Super Bowl party invites that can be personalized with your friends' names written in the stars just like the Star Wars title crawl.

"The Bark Side" closes with a promise that VW is "Back. And Better Than Ever." We can't wait to see if the new Super Bowl ad makes good on that affirmation. You can watch "The Bark Side" after the jump.

More: VW Teases New Super Bowl Ad With "The Bark Side" [Video] on Autoguide.com

[wawalker]

Lame.

Compared to the Black Betty and Little Vader ads it flat out sux.

[2004NBTURBOS]

Originally Posted by wawalker

Lame.

Compared to the Black Betty and Little Vader ads it flat out sux.

how bout you tell us what you really think about it?

[TennesseeBug]

Maybe I'm lame, but I think this is so cute! I like it.

[KAF]

Can't wait to see the commercial. It's amazing what they can do and the hours it would have taken to get the shots and put together this commercial.

Originally Posted by TennesseeBug

Maybe I'm lame, but I think this is so cute! I like it.

[IndyTom]

I am not feeling it either. The Kid in the Vader Costume was cute but this Dog Commercial just isn't cutting the mustard.
So it's a teaser? Is there more than just the dogs? Something is missing.

I like the Audi Superbowl commercial a lot better. I hope some of those gay Twilight guys buy one of those

Audi 2012 Game Day Commercial - Vampire Party - YouTube

[Beetlebro]

The full super bowl version has arrived!!!

http://www.youtube.com/watch?v=0-9EYFJ4Clo&sns=em


Sent from my Autoguide iPhone app

[IndyTom]

Originally Posted by Beetlebro

The full super bowl version has arrived!!!

The Dog Strikes Back: 2012 Volkswagen Game Day Commercial - YouTube


Sent from my Autoguide iPhone app

Okay, I kinda like that one but it didn't have anything to do with the first one.

[Smileybug]

Dogs and Star Wars.

The dog part I really, really like. Should have just stayed there I think, but I do like the tie-in to Star Wars and the commercial from last year.

[IndyTom]

Originally Posted by Smileybug

Dogs and Star Wars.

The dog part I really, really like. Should have just stayed there I think, but I do like the tie-in to Star Wars and the commercial from last year.

Yup, I liked the entire commercial. I just don't know what it has to do with the Previous "Teaser" except for the obvious Star Wars theme.

[VDubYah]

reported